Why Cascade Sotheby’s International Realty?

When a home is represented by the Sotheby’s International Realty brand, it is presented to a highly qualified global clientele through exclusive channels and relationships. Our proprietary network of residential brokerage companies is located in more than 70 countries and territories worldwide, making Sotheby’s International Realty a truly global real estate brand.

Building on the centuries-long reputation of the preeminent auction house, the Sotheby’s International Realty brand is recognized globally. Our legacy of quality service and expertise is unmatched.

Recognized worldwide, the prestige of the Sotheby’s brand is unparalleled. The acclaimed auction house, established in 1744 in London for collectors of art and other fine possessions, expanded to New York City in 1955. Sotheby’s International Realty inherited the iconic brand name, building on its legacy by delivering unrivaled real estate services.

Our alliance with Sotheby’s is our unique difference. The properties represented by our network are exclusively featured in Sotheby’s auction house marketing programs including high–profile client events, showcases in signature publications, in digital newsletters, and on sothebys.com.

Cascade Sotheby’s International Realty has become the most effective and largest real estate network in the Pacific Northwest, with 14 offices, 325 brokers, and generated $1.7B in sales during 2019. The firm is especially strong in Central Oregon – doubling the sales volume of any competitor during the last several years. In the Portland area, our market-share grew 51% over the last 12 months.

In rhythm with market and technology advancements, we have grown and never lost sight of what inspires us—the endless beauty of our remarkable place here in the Pacific Northwest. It is this deep—almost sacred—sense of place that we share with our clients and compels us to guide them on the journey to buying or selling a home.

The exposure and worldwide reach of our listings is a crucial piece of what sets us apart from the rest of the industry. Our global property marketing partners include the most authoritative news, lifestyle, and financial voices, as well as real estate-centric websites. Additionally, once a home is showcased on sothebysrealty.com, it is exclusively marketed on more than 100 Sotheby’s International Realty affiliate websites around the world. Results are measured with a variety of analytics and reporting tools, which enable sales associates and clients to define a marketing campaigns impact.

While competitors and multiple listing services can send their listings to a few distribution sites, the Sotheby’s International Realty brand sets the standard with the information, photography, property videos, and, when available, 3D and Virtual Realty videos we share with these sites.